CPM Marketing Case Studies
CPM is a payment model for advertising where the advertiser pays a flat rate per 1,000 impressions of an ad. CPM stands for “Cost Per 1,000 Impressions”.
CPM can be contrasted with CPC (cost per click), where online advertisers pay “per click” instead of per 1,000 impressions.
Below is a list of case studies of campaigns that were run on a CPM model. Select a link to read more: